Excite Chooses Autobytel.com as Exclusive Online Automobile Buying Service for Its Autos Channel
Irvine, CA and Redwood City, CA -
Updated
Jun 10, 2004 22:40:01
Rating
47 ( -6 -12.76% )
Description: October 8, 1997 - autobytel.com, inc. and Excite, Inc. (NASDAQ: XCIT) today announced an agreement namingAutobytel.com the exclusive online automobile buying program on the comprehensive Excite Autos Channel. The three-year, $7 million agreement provides a variety of consumer-oriented automotive information and services from the Internet's premiere online automotive purchasing program in one location on the web's first free online service. With this agreement Autobytel.com, a pioneer in Internet marketing, breaks new ground to become the first automobile purchasing program to exclusively sponsor a free online service's automotive channel. Autobytel.com will bethe only automotive purchasing program advertising on the Excite AutosChannel and is sponsoring the channel's "Buy a Car Online" Department. "Forming an exclusive alliance with Excite gives us the opportunity to put the Autobytel.com program directly into the hands of the nearly 12 million consumers who use this extremely popular service each month," said Pete Ellis, Autobytel.com President and CEO. "Being part of the Excite Autos Channel serves to further strengthen Autobytel.com's position as the number-one automotive purchasing program on the Internet." In keeping with its philosophy of empowering consumers with information, Autobytel.com will provide Excite Autos Channel visitors with all the tools necessary to make educated car-buying decisions. In addition to its no-fee, hassle-free car-buying program, Autobytel.com brings custom content to the Excite Autos Channel, including specification and pricing information, consumer guidance on leasing and financing, current rebates and incentives, as well as industry news and trends. Autobytel.com's exclusive one-click, low-cost financing, leasing and insurance programs are also provided to Excite Autos Channel users. "The Excite Autos Channel offers consumers the most informative and useful automotive resources on the Web in a single location," said George Bell, president and CEO, Excite, Inc. "The integration of Autobytel.com's trusted services within the Excite Autos Channel helps establish the channel as a prime automotive resource for consumers complete with an immediate and comprehensive car buying program." As part of the launch of the Excite Autos Channel, Autobytel.com will sponsor the giveaway of a Saab 900s convertible; the first of three car giveaways to be sponsored by Autobytel.com each year on the Excite Autos Channel. About Excite, Inc. Founded in 1994, Excite, Inc. is an Internet media company which offers the Web's first free online service. The Excite Network consists of Excite's two flagship brands, Excite (), WebCrawler ( Excite offers topic-based channels of information where consumers can find topical news and content, reviews and guides, free email, instant messaging, chat and search. WebCrawler offers consumers a Channel-based service, while maintaining its strength of "simple search" and the distinct look and feel of the WebCrawler service to which its user base remains loyal. Localized versions of Excite are also available internationally for the United Kingdom, Germany, France, Sweden, Netherlands, Australia and Japan. Based in Redwood City, Calif., Excite, Inc. (NASDAQ: XCIT) has strategic relationships with America Online, Inc., Intuit Inc., Tribune Company, CUC Investments Inc., Apple Computer, Inc. and Netscape Communications Corp.
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47 ( -6 -12.76% )