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Dealer Newsletter: November 2002 Edition
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| A Message from CFO Hoshi Printer |
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| Updated |
Mar 17, 2005 19:41:50 |
| Rating |
 16 ( -2 -12.5% ) | | Author | Hoshi Printer |
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Description:
A Message from CFO Hoshi Printer
As CFO of Autobytel Inc., I’m always focused on the bottom line. I understand how important cost-efficient processes are to the success of a business, and I can tell you that our company, from top to bottom, is working harder than ever to bring you the most serious online car buyers and the most innovative Internet management tools.
We’ve recently announced our third quarter 2002 financial results, and I’m pleased to report that Autobytel Inc. generated $3.1 million in cash for the quarter -- our first positive cash flow quarter -- while narrowing pro forma net loss to $0.2 million.
And while we’re certainly proud to have improved our own profitability, we’re even prouder to have worked to improve yours -- with significant increases in web traffic, Purchase Request quality, and, most important, sales close rates at your dealerships -- which are up an impressive 35% since the beginning of the year.
Driving sales is not enough for us – our mandate is to drive sales for less to your dealership. As such, we’re particularly proud that while NADA reports that the average cost to sell a car through traditional marketing has risen this year to around $477, we’ve seen the average cost per car sold through Autobytel decrease to an average of $120. We believe this can be directly attributed to our quality initiatives and your improved Internet department processes. But we are not stopping there. In the months to come, we will be adding even more value to our service.
Our success is dependent on your success -- we certainly couldn’t have accomplished all that we have without you, our dealer partners. Here’s to our continued -- and shared -- prosperity.
Thanks and Congratulations,
Hoshi Printer
CFO, Autobytel Inc. |
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